Prima Donna Madison Soft Sand

Our bestselling Primadonna Madison Full Cup Bra is a fitters favourite and voted most comfortable bra by customers. It offers exceptional comfort, support, and a flattering fit. With three-piece cups that lift and centre the bust, it creates a smooth, rounded shape. It suits a variety of body shapes and is particularly good if you've lost volume in your breasts

Fitting notes 

Iconic fit with a fashion look that changes every season.

• Comfy non-padded wired bra
• Stylish non-transparent design
• Stylish straps to hide or show
• Now in a warm, elegant neutral

Fabric and care